GETTING STARTED WITH ZENDESK TALK 7 GOAL 2: BOOSTING CUSTOMER SATISFACTION Research continually shows that the members to meet your customers’ phone phone channel results in higher customer support demands. For those unpredictable satisfaction—it’s not surprising, given spikes in call volume, limit call queues and the immediacy and personal touch of a provide customers the option to exit a call. That said, if your primary goal is to long queue and leave a voicemail. improve customer service, it’s not enough to just provide a phone number to call. Empower agents to make You have to make sure to strategically outbound calls design your phone support operations in a way that minimizes the major sources of If you know that you are more likely customer frustration. to achieve positive satisfaction with a phone call, encourage your agents to Staff enough agents to field respond to frustrated customer emails inbound calls with a phone call. Not only will your customers appreciate the proactive, Customers hate waiting on the phone to personalized approach, your agents may talk to an agent. If customer satisfaction is find that it’s faster and easier than crafting your team’s primary goal, then you need a long email response, especially for to ensure that you have enough staff complicated issues.