Measure satisfaction If boosting customer satisfaction is your To solicit customer satisfaction using main goal, make sure that it’s your primary Zendesk Talk, send follow-up emails after key performance indicator. Your agents each call. Not only will you be able to don’t have to challenge the Zappos eight- understand what’s working well when your hour phone support call record, but if you agents help customers over the phone, measure agent performance based on call but you’ll be able to compare CSAT scores length rather than customer satisfaction, across all your other channels. it’ll be difficult for your team to fully resolve your customers’ issues. If boosting customer satisfaction is your main goal, make sure that it’s your primary key performance indicator.